CHALLENGE TO REVIVE CPMA

Apr 1, 2017

SANTA MONICA, Calif., Apr 1, 2017 -- The battle for glory will be reignited later this year as Challenge, Inc. (Nasdaq:CHLG) will release a major update for Challenge ProMode Arena(TM), their seminal arena first person action title. After a six-year hiatus, the team perfected the formula thanks to the work of lead game designer Adam 'ix' Sibson, who expertly identified the game clock going down as the main culprit preventing the cult title from reaching its full potential. "Timing is everything," said Xero 'habibi' Sawyer, expert quad stealer.

In addition to this game-changing improvement, the latest release will see the disappearance of the cg_xerpClients and cg_lagHax console variables and revert back to the original client-side prediction code. "We noticed that no one ever plays against opponents from other continents. If your ping is shit, it's your problem. Life's not fair, why should the game be?" noted Kevin 'arQon' Blenkinsopp, technical advisor.

Furthermore, the new update will try to better cater to some of its existing audience. "We're pleased to be working with such accomplished professional athletes such as Juuso 'gaiia' Mäkelä to make the product as friendly an experience as possible to our inebriated customers," said Gian 'myT' Schellenbaum, CTO, Challenge.

Challenge ProMode Arena 1.50 has not yet been rated by the ESRB.

About Challenge, Inc.

Headquartered in Santa Monica, California, Challenge, Inc. is a leading worldwide developer, publisher and distributor of first-person arena shooter games. Founded in 1999, Challenge posted net revenues of $13.37 billion for the fiscal year ended March 31, 2016.

Challenge maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia, Spain, the Netherlands and South Korea. More information about Challenge and its products can be found on the company's World Wide Web site, which is located at playmorepromode.org.

Cautionary Notes Regarding Forward-Looking Statements: The statements made in this press release that are not historical facts are "forward-looking statements." These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The company cautions readers of this press release that a number of important factors could cause Challenge's actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, the findings of the special sub-committee, the effect of the special sub-committee's review and conclusions on, and other developments in, the informal inquiry opened by the SEC in July 2016 and the derivative litigation filed in July 2016 against certain current and former directors and officers of the company, the possibility that additional claims and proceedings will be commenced, including additional stockholder litigation, employee litigation, and additional actions by the SEC and/or other regulatory agencies, and direct and indirect expenses and diversion of management time resulting from or relating to the special sub-committee review and related regulatory proceedings and litigation, the company's ability to timely file required reports with the SEC, and the possibility that the company will be subject to delisting from The Nasdaq Stock Market due to its inability to timely file periodic reports under the Securities Exchange Act of 1934 or failure to satisfy other requirements for continued listing. Other factors that could cause Challenge's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, without limitation, other litigation (unrelated to stock option granting practices), sales of the company's titles, shifts consumer spending trends, the seasonal and cyclical nature of the interactive game market, the company's ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of the company's products, adoption rate of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions, natural disasters, integration of recently acquired subsidiaries, and identification of suitable future acquisition opportunities. These important factors and other factors that potentially could cause actual future results to differ materially from current expectations are described in our filings with the SEC, including the company's most recent annual report on Form 10-K, quarterly report on Form 10-Q and current reports on Form 8-K. Readers of this press release are referred to such filings. The forward-looking statements in this press release are based upon information available to the company as of the date of the release, and the company assumes no obligations to update any such forward-looking statement. The company may change its intention, belief or expectation, at any time and without notice, based upon any changes in the enumerated factors or in the company's assumptions, or otherwise, and forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of future performance and are subject to risks, uncertainties and other factors, some of which are beyond the company's control and may cause our actual results to differ materially from our current expectations.

(C) 2017 Challenge, Inc. All rights reserved. Challenge ProMode Arena are either trademarks or registered trademarks of Challenge, Inc. in the United States and/or some other countries.

All other trademarks and trade names are the properties of their respective owners.

SOURCE: Challenge, Inc.

Challenge, Inc.
Dave 'newborn' Jones, Senior Office Monkey, Challenge Australia
[email protected]